Ford is helping consumers combat the rising price of gas by increasing the availability of their low-rolling-resistant tires to more models. The fuel-saving tires can improve fuel economy by up to 2 mpg.
Currently, the fuel-efficient tires are available on all four of Ford’s 40 mpg cars – the Ford Fiesta SFE, Focus SFE, Fusion Hybrid, and Lincoln MKZ Hybrid, as well as the 2011 Edge, Explorer, Fusion, and Taurus. Now, Ford will extend the availability to the upcoming C-MAX Energi, C-MAX Hybrid, and Focus Electric.
The key to the tires’ fuel economy is low rolling resistance. Rolling resistance is a measure of the force that the tire requires to travel down the road. A 10% improvement in rolling resistance leads to a 2% improvement in fuel economy, according to Ford research.
In addition to expanding the use of the automaker’s current fuel-efficient tires, Ford is also researching new tire material and searching for mroe ways to make tires even more economical.