Tag Archive for F-Series

Ford Named Best Overall Truck Brand

Ford trucks can now add a little more hardware to their trophy case! In the recent 2015 Kelley Blue Book Brand Image Awards, Ford claimed Best Overall Truck Brand. The all-new F-Series has captured the hearts of people everywhere, as evidenced by the long list of accolades it has already won this year.

In addition to the Best Overall Truck Brand, the groundbreaking 2015 Ford F-150 has also claimed the following awards (not all are listed):

  • 2015 North American Truck of the Year
  • 2015 Motor Trend Truck Trend Pickup Truck of the Year
  • Automobile Journalists Association of Canada Utility and Truck of the Year
  • Kelley blue Book Best Buy Truck
  • 2015 MotorWeek Best Pickup Truck
  • Texas Auto Writers Association Truck of Texas, Luxury Pickup Truck, Full-Size Pickup Truck, Best Technology Feature

The 2015 Kelley Blue Book Brand Image awards are based on customer surveys, so the award indicates that both the critics and the fans are in agreement on this vehicle. A full list of Ford truck awards can be viewed here. If you want to see what makes Ford trucks so special and award-worthy for yourself, come visit us at Sanderson Ford!

Best Overall Truck Brand

Ford Investing to Meet Increasing F-Series Super Duty Demand

Ford Investing to Meet Increasing F-Series Super Duty DemandFord Motor Company has recently announced that they have invested $80 million in their Kentucky Truck Plant in order to increase production to meet the growing demand for their Super Duty pickup trucks. The new investment and expansion in their truck plan will add 350 new jobs to the facility. The $80 million investment will cover facility upgrades, retooling, and increasing capacity to meet growing demand.

“Customer demand for F-Series Super Duty trucks is growing substantially, and F-Series overall is America’s best-selling truck for 37 years running,” explains Ford president of The Americas, Joe Hinrichs. “Building on more than 100 years of manufacturing in Kentucky, we are proud to expand our profitable growth in the region as a result of our leadership in trucks and SUVS.”

Ford’s Kentucky Plant works efficiently to produce the F-250, F-450, F-550 Super Duty pickups as well as the popular ford Expedition SUV and the Lincoln Navigation. With the new facility upgrades and Ford’s plant investment, production will substantially increase in 2014 leading to the 5-millionth Ford F-Series Super Duty truck to be built!

Sanderson Ford knows the F-Series is quite popular, flying out of the dealership all year. We look forward to the production of more trucks and fully support the upgrade to Ford’s Kansas City facilities. For questions about the F-Series line or the new Ford investment, swing by Sanderson Ford today.

Ford’s Quality Ranks High Among Automakers

Strategic Vision, Inc has released their latest Total Quality Index, and Ford was revealed to have one of the highest quality rankings among automakers.  Every year, the survey asks consumers to rank how satisfied they are with several aspects of their car, from vehicle design to the car buying experience.

This year, the company surveyed over 37,000 customers who had purchased 2011 model year vehicles between September and December 2010.  The customers were asked to list their satisfaction on numerous aspects, including vehicle performance, reliability, and dealership treatment.  The ratings for each automaker are then combined to create the Total Quality Index.

In all, Ford ranked second among automakers, thanks to their strong designs, brand equity, and innovative technology.  Specifically, the F-Series trucks, Flex, and Mustang were all quality leaders among their categories.

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